Instances of brand impersonation fraud have reached record highs, and the FBI has reported that such activities are costing organizations $5 billion dollars every year. And whatsmore, since minimal IT know-how is required to carry out these actions, a huge amount of damage is being caused with comparatively little effort.
This study follows an investigation into a fraudulent internet campaign conducted on social media against a known retailer. Learn how the corporate security team used SL Professional to identify the key actor, generate a detailed digital footprint around the subject, and counteract the campaign to save trust in the brand.
